Not Small Digital helps growing businesses and small marketing teams identify what matters most and move important marketing work forward.
I provide a combination of strategic marketing leadership, project coordination, and hands-on execution support. Depending on what you need, that may mean evaluating your current efforts, creating a practical roadmap, leading priority projects, or providing ongoing fractional marketing support.
Most agencies specialize in delivering a particular service or managing a specific channel. Not Small Digital takes a broader view of your marketing priorities, team, systems, and resources.
I help determine what deserves attention, create a practical plan, coordinate the people involved, and support the work needed to make progress. I can work independently or alongside your existing team, agencies, freelancers, and vendors.
Both.
Some engagements focus on understanding what is slowing progress and determining what should happen next. Others include project leadership and hands-on support with websites, analytics, reporting, SEO, customer experience, marketing operations, campaigns, and other priority initiatives.
The specific mix of leadership and execution depends on the engagement and your business needs.
Not Small Digital is designed for growing businesses and small marketing teams that need experienced support without immediately adding a full-time marketing leader.
This often includes:
That is often a great fit.
Your team may not need more ideas or another person producing disconnected deliverables. They may need help setting priorities, leading cross-functional projects, improving processes, or creating the structure needed to move important initiatives forward.
I can provide additional leadership and hands-on support while working within your existing team.
That is completely fine.
I frequently work alongside agencies, freelancers, developers, and other specialists. My role may include establishing priorities, clarifying responsibilities, coordinating projects, reviewing performance, and ensuring everyone is working toward the same business goals.
You do not need to figure that out before reaching out. Each offer supports a different stage:
If you are unsure, tell me what you are working through and I will recommend the option that makes the most sense.
The Marketing Momentum Assessment is a paid, call-free review designed to help you understand what is working, what is slowing marketing progress, and where to focus next.
After completing the intake questionnaire, you will receive a personalized Marketing Momentum Snapshot and video walkthrough covering your current strengths, primary roadblocks, top opportunities, and recommended next step.
Your completed Marketing Momentum Snapshot will be delivered within five business days once your intake questionnaire and any requested supporting information have been received.
The five-day turnaround begins when the complete intake is submitted, rather than when the Assessment is purchased.
The Assessment provides a focused outside perspective based primarily on the information you submit. It is designed to help you identify immediate priorities and decide what to do next.
The Diagnostic is a more comprehensive 30-day engagement involving research, stakeholder input, marketing analysis, root cause evaluation, and resource planning. It concludes with a detailed Diagnostic Report, executive presentation, and customized 90-day roadmap.
The Program combines strategic marketing leadership with hands-on execution support.
We begin by evaluating your current efforts, defining priorities, and building a focused plan. From there, I help lead and support the projects most likely to create meaningful progress over the next 90 days.
Because every business has different needs, the exact priorities and deliverables are defined at the beginning of the engagement.
The Marketing Momentum Partner engagement provides fractional marketing leadership and hands-on support on an ongoing basis.
Each month begins with your most important priorities. Support may include strategic guidance, project leadership, agency or vendor coordination, reporting, process improvements, website initiatives, SEO, analytics, customer experience, and other work that needs to move forward.
The engagement is tailored to your team, goals, and available resources.
My experience spans franchise businesses, professional services, e-commerce, retail, consumer brands, and other growing organizations.
My work often involves digital strategy, websites, analytics, SEO, reporting, customer experience, marketing operations, and cross-functional project leadership. Fit is usually determined by the challenge, goals, and working relationship rather than industry alone.
We may be a good fit if:
If that sounds familiar, share what you are working through and I will personally review your submission.
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